The Office of Development and Alumni Engagement won the award for its “One-Day Giving Challenge Success, Limitless Benefits.” On June 13, the department held a one-day giving challenge through social media and email.
The challenge generated funds from 140 donors, many of whom were alumni. The total donation amount of $14,500, including a $4,500 match from the Kowalski Endowed Fund, exceeded the department’s goals.
“The reason we were able to report such a success for this challenge and make the entry for the awards program was that our alumni stepped up in a big way on this day in June,” said Madeleine Smith, annual fund director for Franklin College. “While the challenge was aimed at graduates of the last decade, we had alumni of all ages who participated. Not only were the financial results incredible, but we were so touched by the flood of stories and testimonies on social media of Franklin graduates who wanted to pay it forward.”
The money raised went to the Franklin Fund for Scholarships to provide tuition assistance for Franklin College students who qualify for need-based assistance.
The Pride of CASE V Awards is an annual honors program that recognizes institutions and individuals throughout Illinois, Indiana, Michigan, Minnesota, Ohio and Wisconsin who show excellence in the advancement, alumni and communications fields.
The 2013 awards program received 482 entries from institutions in five groups, including excellence in alumni relations, fundraising and development, communications and marketing, special events and diversity programming. Awards were divided into 45 categories.
The awards will be presented during the CASE District V Annual Conference on Monday, Dec. 16 in Chicago.
For more information contact Franklin College’s Office of Marketing and Communications at (317) 738-8185.
Founded in 1834, Franklin College is a residential four-year undergraduate liberal arts institution with a scenic, wooded campus located 20 minutes south of downtown Indianapolis. The college prepares men and women for challenging careers and fulfilling lives through the liberal arts, offering its approximately 1,000 students 36 majors, 39 minors and 11 pre-professional programs. In 1842, the college began admitting women, becoming the first coeducational institution in Indiana and the seventh in the nation. Franklin College maintains a voluntary association with the American Baptist Churches USA. For more information, visit www.FranklinCollege.edu.